Making a business with purpose can help you to create true fans as customers. It has been shown that brands with purpose do better, plus the person running the company drives it forwards with their passion. Lyndsay founder of Baxley Goods talks honestly about the journey that she has been on to set up a bag company when she knew nothing about textiles or manufacturing. She couldn’t find a bag that she loved herself and was horrified at the environmental impact textiles were having on the world. She shares ways that you can start your own business when you might not have all of the answers right now.
Tag: Community
How to make use of your intellectual property
You might be wondering what rights you have to your intellectual property and how you can make use of it. Things like licensing your work can really help you reach a second income. It is also a great way to share your work with people who can’t always afford the original. This podcast talks about how to do it.
Raising your profile
How to find the right mentor and coach
How to find the right mentor and coach might be something that you are struggling with. Maybe you have big dreams but you need a bit of help turning them into reality. Or else you have a public speaking event and are terrified to stand up on stage. I’ve been there and know that it Read the full article…
Creating a community to help your career
How to write a digital marketing strategy
How to write a digital media marketing strategy might feel like another item to add to your list of tasks do another day. What if I was to tell you that in the long run it can save you hours on social media and help to grow your business, connect to new clients and customers, Read the full article…
How to build an audience
How to build an audience- might be something that you have been thinking about yourself. I’m not talking about an audience in a theatre (although if that is your creative career, these tips can work for that as well), I’m talking about an audience of new customers and clients. You might have a small audience Read the full article…
Dealing with imposter syndrome
At some point in our careers imposter syndrome will strike. I have suffered with it many times, and it always feels like the little monster on your shoulder telling you that you shouldn’t be there. Imposter syndrome was first coined in the 1970’s when a study in America at Georgia State University noticed that successful Read the full article…
Giving thanks
This week I want to talk about giving thanks. It isn’t thanksgiving, or a special reason to do this -although the holiday season is a great time to send a card. Taking the time at the end of the year to think about all of the people who have helped you, is a great way Read the full article…
Why you need to build a community of clients.
They are so many benefits to building a community of your clients and customers. When I set up the CWI I wanted to create a place for women to come together, share ideas, help and inspire each other. We have members from over 27 countries that are generous with their advice and support. It is Read the full article…